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TACTICS

In the class Advanced Public Relations Tactics at Troy University, I created several tactics for a client to use for a public relations campaign. The Spring 2017 client for this class was a local financial institution, Troy Bank & Trust.

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I strived to keep the design of each tactic similar. My goal was to maintain a classic and clean brand similar to what their brand already portrays, while adding new and eye-catching design elements. 

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The Campus Kitchen Project Campaign

In a separate public relations class, I was put in a group and we were tasked to create a full campaign for The Campus Kitchen at Troy University. You can see the full campaign book that was submitted to the client by clicking here. 

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You can also view the campaign by clicking on the logo below. 

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